BEACH TOMATO 2011.....and the winner is Mara Hoffman!!!!

Oh Mara!


Since launching in 2000, Mara Hoffman's eponymous label of vibrant, tribal-inspired prints have made her the go-to designer for standout swimwear.  The uniquely cut, stylish collection of swimsuits and bikinis aren't simply on trend, but define the trend and has unsurprisingly armed her with a legion of devoted fans.




JUNE 2011 – Having launched its first ever Beach Tomato awards a month ago, Beach Tomato has announced its final winners.  The beach judging panel (including co-founder Tom Marchant, editor Kirsty Hathaway and features editor Katie Mulloy) together with ELLE's Travel Editor, Sue Ward Davies, showmeyourwardrobe.com founder and photographer, Jackie Dixon and the threegraces.com founder and beauty journalist, Grace Timothy have decided the crème de la crème of beaches around the world, beach fashion and beachside beauty products.

Tom Marchant, co-founder, says “We created Beach Tomato to be the friendly voice offering insightful and honest advice about beaches from around the world.  Our first Beach Tomato awards are an answer to the eternal question that everyone stresses about year, which beach, what to wear and which beauty brand really delivers. Editor Kirsty Hathaway and the judging panel have truly uncovered the best of the beach for 2011.”

Editor Kirsty Hathaway comments, “The site celebrates the best of the beach but we felt that having launched earlier this year it was time to announce our definitive 2011 picks.  With so many beaches, swimwear designers and beach beauty products out there, we had a difficult task to pull together our top nominees let alone winners.  So a huge thank you to the Beach Tomato team and expert judges who have spent the past month deliberating and choosing our top picks.  We’re delighted to finally announce our collection of those beaches and brands that really offer something new and different.”


Kirsty Hathaway, Beach Tomato, Editor: “I love Mara's fresh take on swimwear. With interesting cuts and unique prints, Mara Hoffman sets herself out from the crowd”
Katie Yiannakis, Beach Tomato, Senior Fashion Assistant: “Mara's bright graphic prints ensure you will be a standout sensation on the beach”



Editor Kirsty Hath

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